Huemanistry

Founding Launch · 5 Spots Only

Your AI Social Media Employee — Built by a Cosmetic Chemist Who Knows What You Can (and Can't) Say

30 on-brand, compliance-safe Instagram posts a month. No more writing captions at 11pm. No more wondering if the FTC will come knocking.

Built on 25 years of cosmetic chemistry and 5 years of biotech QA/QC.

Sound Familiar?

You spend Sunday night batch-writing captions instead of resting before Monday's full book.

You posted about a “miracle serum” last month and now you're worried it crossed into drug-claim territory.

You got a 1-star Google review and stared at it for 3 days because you didn't know how to respond without making it worse.

You know you should be posting 4–5 times a week but you're lucky if you hit 2.

You hired a social media manager once — she didn't know the difference between a cosmeceutical and a pharmaceutical, and you had to rewrite everything anyway.

You've tried ChatGPT but the captions sound generic, get the ingredient science wrong, and definitely don't sound like you.

You didn't spend years getting licensed to become a full-time content creator. But your business needs consistent, compliant content to grow. That's where I come in.

One AI Employee. Five Skills. Zero Compliance Risk.

Monthly Content Calendar

Your full month planned in advance — themes, post types, platform timing, seasonal hooks. Delivered as a professional Excel workbook with your brand colors.

Weekly Content Batches

A week's worth of ready-to-post Instagram content — captions, hashtag sets, posting times, visual direction notes. Written in your voice, not generic AI-speak.

Individual Post Creation

Need a quick post for a cancellation opening, a product spotlight, or a before/after? Your AI Employee drafts it in minutes, in your brand voice, with compliant language.

Google & Yelp Review Responses

Professional, on-brand responses to every review — positive or negative. No more staring at a 1-star review for three days wondering what to say.

Brand Compliance Audit

Every piece of content is checked against FDA cosmetic claim rules, FTC disclosure requirements, and industry best practices. Built by a cosmetic chemist, not a generic prompt engineer.

See the work

Real deliverables for a fictional aesthetician: “Sarah’s Skin Studio.”

Sample Deliverable30-Day Content CalendarExcel workbook preview — themes, post types, seasonal hooks.
Sample DeliverableWeekly Content Batch5 Instagram posts with captions, hashtags, and posting times.
Sample DeliverableReview ResponsesOne positive and one negative Google review, answered professionally.

Three Steps to Never Writing a Caption at 11pm Again

  1. 01

    Discovery Call (30 min)

    We talk about your business, your clients, your voice, your brand. I learn what makes your practice unique — not from a template, but from a real conversation.

  2. 02

    I Build Your AI Employee

    I create your custom context files — brand identity, voice and tone, compliance rules, brand colors, content preferences. Then I install your AI Social Media Employee on your laptop and train you to use it. Takes about 2 hours.

  3. 03

    You Run Your Business. It Runs Your Content.

    Generate a month of content in one sitting. Create individual posts when you need them. Respond to reviews in seconds. And every word is checked for compliance by a system built by a cosmetic chemist.

Why a Cosmetic Chemist is Building Your AI Content System

FounderPortrait placeholderLab coat or formulation bench. Warm, not corporate.

I spent 25 years as a cosmetic chemist formulating and manufacturing skincare products. I know what niacinamide does at 4% vs. 10%. I know why you can say “promotes healthy-looking skin” but not “treats acne.” I know the difference between a cosmetic claim and a drug claim — because I've been on both sides of that line.

Then I spent 5 years in biotech QA/QC — the discipline of making sure regulated products meet every standard before they reach the public. Compliance isn't a checklist I added. It's how I think.

Now I'm building AI tools for the beauty professionals I've worked alongside my entire career. Your AI Social Media Employee doesn't just write posts. It writes posts that a cosmetic chemist has engineered to be accurate, compliant, and in your voice.

I also built Huemanistry — a multi-tenant skincare platform that helps nano-influencers launch their own skincare brands. I understand the beauty business from formulation bench to Instagram feed.

Founding Member Pricing — 5 Spots Only

Founding Member

5 of 5 spots remaining

$197 / month · 6 months

Setup fee waived ($997 value). Steps up to $297/mo after the founding period.

  • $0 setup (normally $997)
  • $197/month for your first 6 months
  • Steps to $297/month after the founding period
  • Everything in the AI Social Media Employee: all 5 skills
  • Monthly 30-minute strategy check-in
  • Priority access to future AI Employees as add-ons
Requirement: 30-minute video testimonial at Day 60, two referrals by Day 90.
Apply for Founding Membership
Standard

Launching after founding cohort fills

$297 / month

Plus $997 one-time setup.

  • $997 one-time setup
  • $297/month
  • Same deliverables as Founding
  • Launching after founding cohort fills
Join the Waitlist

You'll also need a Claude Max subscription ($100/month, paid directly to Anthropic). Think of it as your AI infrastructure — like paying for internet or your booking software. I'll walk you through setup during onboarding.

What this replaces

  • Social media manager: $500–$1,500/month
  • Fractional CMO: $3,000–$7,000/month
  • Compliance review per product line: $500–$3,000
  • Your Sunday nights: priceless

Questions before we talk?

Why can’t I just use ChatGPT or Claude myself?

You can. But will it know that calling your serum “anti-aging” requires specific FTC substantiation? Will it know that “dermatologist-tested” means something different than “dermatologist-recommended”? Will it write in your specific brand voice instead of generic AI-speak? The AI is the engine. I build the intelligence layer on top — your brand identity, your compliance rules, your voice. That’s what makes it yours.

What’s Claude Max and why do I need it?

Claude is the AI that powers your Social Media Employee. Think of it like electricity — you need it to run the system. Claude Max costs $100/month, paid directly to Anthropic (the company that makes Claude). I don’t mark it up or touch that payment. During onboarding, I’ll help you set it up in 10 minutes.

I’m not tech-savvy. Can I actually use this?

If you can use Canva and your booking software, you can use this. I install everything on your laptop during a hands-on training session. Most clients are running their first content batch independently within 48 hours of onboarding.

What if I don’t like the content it creates?

During Discovery, I build detailed context files that capture your voice, your tone, your preferences, even the words you never want to use. The content sounds like you, not like a robot. And if something feels off, your monthly check-in call is specifically for refining and adjusting.

What does “compliance” actually mean here?

Every piece of content is structured to follow FDA cosmetic claim guidelines, FTC disclosure requirements, and industry-standard language rules. For example: your AI Employee knows not to claim a product “treats” or “cures” anything (that makes it a drug in the FDA’s eyes). It knows when you need #ad or #sponsored. It knows the difference between “brightening” (cosmetic claim, fine) and “lightening” (can trigger FDA scrutiny). This is built into the system at every layer — not bolted on as an afterthought.

What’s the time commitment on my end?

Onboarding takes about 2.5–3 hours total (30-min Discovery + 2-hour setup/training). After that, most clients spend 1–2 hours per week generating and reviewing content. Compare that to the 5–10 hours you’re currently spending on social media.

Can I cancel anytime?

Founding members commit to 6 months at the discounted rate ($197/mo). After that, it converts to month-to-month at $297/mo with 30 days notice to cancel. Standard clients start on a 3-month initial commitment.

Ready to Stop Being Your Own Social Media Manager?

Book a free 30-minute Discovery Call. No pitch, no pressure — just a conversation about your business and whether this is a fit.

Not ready to talk yet?

Grab the free FTC-Compliant Aesthetician Caption Swipe File

20 ready-to-use caption templates that won't get you in trouble.